PERFORMANCE- DRIVEN DIGITAL ADS & ANALYTICS
funnel strategy
Convert prospects into loyal customers with strategic ad funnels that guide them through every stage of the buying journey. By understanding their needs and preferences, you can tailor your messaging to resonate deeply, increasing engagement and fostering trust. Implementing these funnels effectively will not only enhance your marketing efforts but also drive tangible results and long-term relationships with your clients.
Ad-to-Conversion Funnels Engineered for Performance & Precision
Running ads without a funnel is like pouring water into a leaking bucket. A smart funnel captures, qualifies, and converts traffic — while giving you the tracking clarity to scale what works.
At Grafado, we design funnel strategies that align with your ad objectives and are measured through GA4 and GTM from the first click to final conversion.
What’s Included:
✔ Funnel Architecture (Ad-Centric)
We design a step-by-step journey from the ad click to the final action — ensuring every touchpoint is optimized.
✔ Strategy Blueprint
A tailored PDF document detailing page structure, messaging, ad angles, and CTAs for each funnel stage.
✔ Conversion Path Tracking Plan
Mapping out what should be tracked (clicks, scrolls, form fills, purchases), and how — using GA4 & GTM.
✔ Landing Page Review & Consulting
We guide layout, copy, load speed, and mobile optimization — all from a CRO (conversion rate optimization) lens.
✔ Retargeting Layer Strategy
Define what happens when visitors drop off — and how we bring them back with smarter retargeting.
Who It’s For:
Businesses running paid ads with low ROI
E-commerce brands needing better tracking and checkout flow
Coaches, consultants, and service businesses selling high-ticket offers
Deliverables:
Custom Funnel Blueprint (PDF)
Tracking Plan Integration Outline (GA4/GTM)
Landing Page Optimization Report
Retargeting/Automation Mapt here...